BA (Hons) Music Marketing, Media and Communication

UCAS CODE: W376

INSTITUTION CODE: B39

View course on UCAS

A 3 year full-time degree available at:


Explore the world of digital media and communications, the music business, popular culture, and marketing and PR with BA (Hons) Music Marketing, Media & Communication.

You’ll learn about the rapidly growing fields of digital content creation, writing, storytelling skills, journalistic writing, audience engagement, marketing and public relations. The course also introduces you to how to be a creative entrepreneur in the fast-paced technology and arts economy. Although this course has a strong theoretical and academic basis, it’s highly vocational as well.

Experienced lecturers will guide and mentor your professional development. They’ll support you in your project management and business skills across areas such as globalisation, self-employment, traditional and digital marketing, creative writing, cultural studies, social media, marketing and PR, app creation and various broadcast skills.

You’ll expand your knowledge of broader marketing techniques and their cultural context. You’ll then focus on fine-tuning your specific area of expertise in an area that interests you most, whether that’s in creative writing, digital media or marketing. And, because we know that everyone’s different, you’ll get to choose optional routes. These enable you to specialise and develop your unique area of interest as professional practitioners.

You’ll also have the opportunity to attend guest lectures and gain ‘hands-on’ industry knowledge through unparalleled, exciting work experience placements and internships with music-focused employers. If you’re more interested in exploring entrepreneurial ventures, we’ll support you every step of the way.

So, what are you waiting for? Start your career in Music, Marketing, Media & Communication today.

Course Specification

Mode of attendance: Full-time

Length of course: This course is taught as a three-year course at levels four, five and six.

Awarding institution: BIMM Institute

Campus delivery: London, Brighton, Bristol, Birmingham, Manchester, Berlin and Hamburg

UCAS code: W376

Language of study: English

Final award: BA (Hons) Music, Marketing Media and Communication

Admissions Criteria: Minimum of 2 A-levels at Grade C or above (64 UCAS points), OR BTEC Level 3 equivalent, and normally three GCSEs at a minimum grade C/4, including English Language.

Minimum Requirements

Successful completion of a BIMM admissions assessment.

Minimum of 2 A-levels at Grade C or above (64 UCAS points), OR BTEC Level 3 equivalent, and normally three GCSEs at a minimum grade C/4, including English Language.

IELTS 6.0 with a minimum of 5.5 to be achieved in each band.

Progression

Graduates can progress directly to employment in the music industry in roles such as a Cross-media Producer, Corporate Blogger, Marketing Manager, Broadcast Journalist, Content Manager, PR Consultant, or Entertainment Producer.

Course Fees

Please visit our Fees page for information on access to Student Loans. Please note, UK students eligible for loans are able to borrow the full course fee for BIMM Institute degrees.

Our undergraduate degree courses allow you to define your own route to success via a range of optional modules. First, you’ll learn the necessary employability skills and find where you’ll fit in the industry. Then, you’ll be able to build your course according to your interests and career aspirations.

Optional career pathways:

Year 1
Semester 1
Semester 2
Year 2
Semester 1
Semester 2
Year 3
Semester 1
Semester 2

The optional modules advertised as available for BIMM Institute courses are subject to variation dependant on minimum student numbers and the availability of specialist resources at each college (Please refer to our terms and conditions for further detail).

Brighton
Andy Bray
Course Leader, Songwriting

Andy was Founder and Director of the Northern Institute of Guitar and has been an integral…

Bristol
Andy Ghosh
Music Business and Live Performance Workshop Lecturer

Andy is guitar player, songwriter & creative director for the explosive psychedelic  punk band, Turbowolf. Known…

Brighton
Andy Maclure
Head of Careers and Artist Development

Andy’s role helps BIMM live performance students to secure gigging opportunities. His work encompasses many live…

Bristol
Andy Norton
Senior Lecturer, Performance In Context

Andy is a songwriter, arranger, guitarist, bass player and PG Cert Ed qualified Music teacher. Under…

Birmingham
Andy Rea
Senior Lecturer, Festivals & Events/Music Business/PR & Marketing/Journalism

Andy is an award-winning festival founder, freelance event management, public relations and marketing professional, and journalist.…

Brighton
Andy Rossiter
Lecturer, Event Management

Andy is an independent promoter, manager, label owner and music business lecturer. He started out promoting…

Bristol
Andy Sutor
Drum Lecturer

Andy has been working as a professional musician for over ten years, playing live and recording…

Brighton
Anna Moulson
Event Management Lecturer

Anna works in the live music industry, having promoted live music in Brighton and beyond for…

Brighton
Anna Neale
Music Business Lecturer

Anna Neale is a multi-talented singer/songwriter, composer, session musician, voice over artist and lecturer in music.…

Any questions?

For any questions regarding our courses or if you’d like more information on how to apply to BIMM Institute, please contact our Admissions Team on 0844 2 646 666 or email [email protected].

 

© 2020 BIMM Institute
British and Irish Modern Music Institute