College Principal - BIMM Institute Birmingham
Antony Greaves is the College Principal of BIMM Institute Birmingham. He is incredibly passionate about music education, having worked in the industry since 1999. His graduates include Grammy nominee and BRIT Award-winner Mark Crew (Rag 'n' Bone Man, Bastille, Louis Tomlinson, Wombats), Josh Mellody (Zomboy), Ellie Fletcher (Crystal Fighters), Grammy nominee Nathan C (Meduza feat. Goodboys, Ministry of Sound), and Charlie Holmes (The Amazons, The Saturdays) along with many other incredibly talented individuals too numerous to list.
Prior to his work in education, Antony held the role of technical manager at the legendary Mayfair Recording Studios, working with many chart-topping artists including Coldplay, Robbie Williams, Amy Winehouse, U2, Kylie, Travis, Supergrass and songwriter, Guy Chambers.
Antony went freelance in 2003 to develop studios for Coldplay and other artists. From here, he set up a technical consultancy business. Building on all his experience, he became a leading figure in modern music education pioneering the UK's first Electronic Music Production degree.
In 2016, Antony became a development consultant and author of the world’s first music production-graded syllabus, which is now delivered in 42 countries around the world.
Having been an artist himself, as both a guitarist and songwriter, he continues to write and develop unsigned artists.