Our new Music Marketing, Media and Communication Degree

4 November, 2019

Are you a music fanatic who dreams of a career in one of the most exciting creative industries there is? Then our brand new multi-faceted BA (Hons) Music Marketing, Media and Communication degree could be the perfect choice for you.

Are you an aspiring record label representative? Perhaps you’re a social media whizz who’d love to make a living promoting music you love. Or maybe you’re looking to build a solid foundation of varied skills to help you create the ideal portfolio career across different areas of the music industry.

Our brand-new industry-led course caters for a multitude of modern non-performance career outcomes within the world of music marketing, broadcasting, journalism and entrepreneurship as well as providing performers and artists with the necessary skills to effectively self-market their creativity.

Gain cutting edge knowledge

The course will look at key themes of globalisation, self-employment, traditional and digital marketing, creative writing, cultural studies, social media, marketing and PR, app creation and various broadcast skills.

On this flexible course you’ll take in widely used marketing techniques and understand their cultural impact and context. Once you’ve settled into your course, you’ll be given the opportunity to hone in on a specific area of interest with optional modules enabling you to develop your own unique set of skills.

Optional modules include:

  • Creative Video Production
  • Youth, Music and Social Change
  • Mobile Technology & Music
  • Touring & Live Events
  • Fashion & Music
  • Gaming Culture
  • Digital Arts & Branding
  • Film Studies
  • Business Ethics & Music Law
  • Diversity in the Creative Industries

Learn by doing

We’ve got the theory covered. But we know the importance of experience too. That’s where our close relationships to some of the music industry’s most notable businesses and brands come into play, offering you valuable work experience/shadowing opportunities and helping you to forge those all-important industry connections.

Does our new BA (Hons) Music Marketing, Media and Communication degree sound like the right course for you? Then why not Apply now? Alternatively, if you’d like to see our facilities and meet some of our expert lecturers in person, why not attend one of our upcoming Open Days? Click the banner below for available dates. We can’t wait to meet you!

This course is available at all BIMM Institute campuses excluding Dublin.

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