BIMM Dublin Songwriting students, Neil Foot and Ben Connolly, joined with Guitar student Kevin Barr in November 2011 to form alternative three-piece band All the Luck in the World.
They spent their first winter together writing and recording music with different friends and playing acoustic sets at local Dublin venues. Before long they began posting their home-recorded discography onto YouTube and the songs started to gain unexpected attention – in particular, their song ‘Never’ received 70,000 hits without any promotion and was featured in a Trivago advertisement.
The song and accompanying homemade video clip has now been viewed over 1.8 million times. 2013 saw the band sign to Barfilm Records, and in 2014 they toured Germany and released an eponymous album which mixes their homemade acoustic sound with larger instrumental arrangements.